Our complete opening sequence- Forget Me Not

The final and complete opening sequence:




Editing rough cut:
To make sure that we create a product of a high standard, we decided to get some final audience feedback. One of the things that was suggested was that the second shot (of the camera moving towards the female character) looked amateurish. This was deliberate to what we wanted to portray - a faux-naif effect to convey the character as naive and innocent (similarly to the hand held camera). So we counter-balanced the audiences view and our aims by removing the ambient sound (which was increased in speed), by doing this, it comprimised the audiences and groups views into something we believe has improved our product. We were also trying to incoporate appropriate conventions of romance genres by creating a similarity to '500 Days Of Summer'.

Additionally, a minor mistake pointed out was that 'starring' was spelt incorrectly, which we most definatly needed to change in order to avoid an amateur profile.

Ben's Evaluation Website

This is the link to evaluation: http://www.wix.com/basketballben/basketballben

Final Cut Feedback (Editing)

the feedback i got for the final cut was majoritally positive. It was said the black and white was seen as good editing and was appropriate to the film, the voice over fit into the film well and the last shot was said to be impressive. On the other hand it was suggested to take off the words at the end of the film and to enlarge the logo as it was a bit to small. I did not use a shattering font in the titles like it was suggested in the rough cut feedback as the options available were limited and to fantasy like. I took all of this into consideration and then made all the appropriate

Ben's editing contribution

For editing I: researched opening titles; organised the titles with Chloe; helped with transitions (gave advice and suggestions); re-editied titles (enlarging and changing the font) with Dylan; uploaded the footage with Chloe; found the best shots from the original footage with Jade; put the male voice of the character in the footage at the correct space with the entire group.

Opening Credits Research

Titles Research

More PowerPoint presentations from Ben Robinson

This is a powerpoint that looks at different films to see what the order of their opening credits are.

Using this research we then decided to make our credits in this order:

1. Production company
2. Actress
3. Actor
4. Music by
5. Costumes by
6. Editing by
7. Producers
8. Directed by
9. Film name

Background information of Film Credits

Background Information on Film Credits

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Advertisement Regulations

Advertisement Regulations

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This is a powerpoint explaining about advertisement regulations.

History of Advertisement

History of Advertisement

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This is a powerpoint explaining about the history of advertisement

Ben's DVD Cover (final version)

Above is the revised version of the DVD cover.

After i made the draft copy i recieved feedback about the look of the DVD cover, it was suggested that there should be more colour on the front. From a personal point of view I found the black and white style effective therefore, I decided to only put the people in colour. It was also pointed out that i needed to include the film certificate on the sidebar and the front cover, as well as the production company's logo.

Overall, I feel that the DVD cover looks very pleasing and would fit in well on a store shelf and would not look out of place.

Ben's DVD Cover (draft version)

Above is the original design of the DVD Cover.

To create the DVD Cover for 'Forget Me Not', first of all I measured the dimensions of an actual DVD Cover and then open up a an Adobe Photoshop file with these dimensions.



Above is the DVD cover of the film 'Serenity' which I was using as an example guidline for the features i should use on my DVD cover. For the DVD cover I included all the main features you would see, this being: the film title; the tagline; the blurb and speacial features; production details; running times; film certificate; barcode and not for rental guidlines.

Ben's Second Advertisement Poster (final version)

This is the final version of the poster that will be shown one month prior to the release and during the showing of the film. The extra pieces that have been added to this from the draft are the film website, the tagline and the production company logo, again I added these from the advice that was given to me for the first advertisement poster to add to the continuity of the advertisement campaign.

Ben's Second Advertisement Poster (draft version)

Above is the poster that will be released one month prior to the film, the new pieces that are on this poster compared to the first poster are that the production details and the film's release date is stated on here.

The 'Little Fockers' poster above, which is their release poster, includes Actors names, tagline and production details, this is therefore why I have included these in my poster.

The 'Toy Story 3' release poster above includes the release date of the film on its poster but does not state any other pieces of information.

For my poster I didn't like the idea of just stating the season of release so I incorporated 'Toy Story 3's' method of stating the actual date aswell as the other factors that the 'Little Fockers' poster has.

Ben's First Advertisement Poster (final version)

The poster above is the final version of the poster that would be seen 5 months prior to the film being released. This has changed from the draft version by adding a tagline, the films website address and the production company logo.

These changes were made by advice that was given to me, by seeing these changes i now understand why these changes were needed.

Ben's Transitions Research

Transitions

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Ben's Tagline ideas

Since constructing my first advertisement poster it has come to light through research that film advertisement and merchandise include taglines, which is a small sentence that describes the film.

Taking this information into consideration i decided to redraft my original poster so that i could include a tag line.

To decide on the tagline i researched the meaning behind the flower Forget Me Not (found on marriage.about.com) and discovered the meaning is: true love, hope, remembrance and memories. I therefore decided that the tagline should revolve around this.

I thought up 5 ideas, these were;

• Memories of true love and hope
• True love + hope= memories
• In hope and love we remember our memories
• Through love we hope to discover lost memories
• With love, with hope, we can remember

After i thought up the ideas i put it to a vote to the rest of the class to decide the tag line.

The tagline that came out top and therefore i will use is 'With love, with hope, we can remember'

Ben's First Advertisement Poster (draft version)

The poster above is the draft of the one that will be shown five months prior to the release of the film.

We have chosen to release the poster five months prior to the film coming out because research has shown using 'Little Fockers' that they released their first advertisement poster for the upcoming film in August 2010 and the actual film was released December 2010. This information was found using imbd.com. (poster below)

Another example of a poster being released quite some time prior to the release of the film is 'Toy Story 3' where the poster was released September 2009 and the film was released in July 2010. This information was found on collider.com. (poster below)

I felt this amount of time for 'Toy Story 3' was too long so i went for the amount of time 'Little Fockers' poster was released.

Rough Cut

Our Target Audience

From looking at the 5 general questions in our questionnaires, we concluded that the target audience for our film would be Females aged 19-24.

Ben's Advertisement Research

Advertisement

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In the group I was allocated with the job of researching different forms of advertisement that films use. I then created a PowerPoint of my findings and have included images and video's as examples.

Ben's Genre Questionnaire

Genre Questionnaire Analysis

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This is my summery of the questionnaire that i created about Genre, which was the section i chose from the 4 categories, which were: Genre, Characters and Actors, Music, and Props and Costumes